Fernando Gutiérrez — Studio Fernando Gutiérrez

Describe the Ideal Candidate in three words


What’s the most common mistake people make when they apply for jobs?
Not researching into who they are seeing or not using a map properly to find my studio.

How important is it for you to see commercial work?
I just prefer to see good thinking and how that thinking is applied and executed.

What’s worse — over or underselling yourself?
If you don't deliver, overselling yourself.

What’s the one thing a potential employee can do that will impress you?
Coming in with ideas (especially on a Monday morning), or getting a mundane job completed in record time.

About Studio Fernando Gutierrez
Studio Fernando Gutiérrez specialises in graphic design. We work as consultants and project leaders on branding and design challenges across all media. We typically collaborate long-term with our clients, often leading or facilitating solutions that require partnership with other strategic and creative advisers. But we also take on smaller projects because they’re interesting and they keep us grounded. Our primary goal is to ensure success for our clients — that our work is effective and lasting, profitable and respected. And we aim to be as efficient as possible, while also enjoying the journey.

Clients include: AOI — Association of Illustrators, Banco Santander, Compania de Vinos Telmo Rodríguez, Design Museum, elBulli Media, La Fabrica Editorial, Museo Nacional del Prado, Pace London, Turner Libros, Walters & Cohen Architects, Wilmotte & Associés, GL Events, Atelier Thomas Struth